Four types of companies offer white label solutions to start your own brokerage: trading platform providers that license branded MetaTrader 5, cTrader or Match-Trader environments; liquidity providers and prime-of-prime firms that bundle a white label with their liquidity; forex CRM vendors that add a client portal and back office; and turnkey technology partners such as Broker White Label Solutions that combine platform, liquidity, CRM, payments and support in one package. The right choice depends on how much you want from one provider and on your licence plan.
- Platform providers, liquidity providers, CRM vendors and turnkey partners all offer white labels.
- Turnkey partners combine the platform, liquidity, CRM and payments in one contract.
- Liquidity-led white labels can tie you to one provider's prices.
- Check data ownership, exit terms and support before you sign.
- A white label is technology; your licence is a separate step.
Looking for a turnkey white label partner? MT5, cTrader and Match-Trader, liquidity, CRM, payments and support in one package.
If you want to start your own brokerage, you will meet several kinds of companies offering a "white label". They are not the same. Knowing the four types helps you compare offers properly.
The four types of white label providers
| Provider type | What you get | Watch out for |
|---|---|---|
| Trading platform providers | A branded MT5, cTrader or Match-Trader environment | You still need liquidity, CRM and payments elsewhere |
| Liquidity and prime-of-prime providers | A white label bundled with their liquidity | Tied to one provider's pricing and execution |
| Forex CRM vendors | Client portal, KYC, payments, IB and back office | Need a separate platform and liquidity |
| Turnkey technology partners | Platform, liquidity, CRM, payments, hosting and support together | Check flexibility to change providers later |
Which type suits you?
- First brokerage, small team: a turnkey partner, so everything works together from day one. See white label brokerage solution.
- Experienced team with existing CRM: a platform white label plus your own liquidity.
- IB moving to its own brand: turnkey or liquidity-led, depending on how much control you want; read from IB to your own brand.
- Prop firm: a provider with prop CRM and several platforms; see prop firm CRM.
Questions to ask any provider
- Which platforms can I offer, and can I add more later?
- Which liquidity providers can I connect to?
- Is a forex CRM with KYC, payments and IB tools included?
- Who owns the client data, and can I export it?
- What are the set-up and monthly fees, and what is extra?
- What are the exit and migration terms?
- What support do I get after launch, and in which time zones?
Use our full white label provider checklist and read turnkey broker cost.
What we offer
Broker White Label Solutions is a turnkey technology partner: MT5 white label, cTrader and Match-Trader, liquidity and bridge, our own forex CRM, payments and KYC, hosting and 24/7 support, from teams in Istanbul and Dubai. We provide technology only; each client is responsible for its own licence.
General information reviewed November 2026, not legal, tax or investment advice. MetaTrader is a trademark of MetaQuotes Ltd.